Malaysia's 10 Cents Capital Raises $20m, Brazil Arm Is VIVAMOMENTO

Malaysian investment firm 10 Cents Capital has raised $20 million, according to the company. The firm will run its operations in Brazil under its brand VIVAMOMENTO.

A young firm with a Brazil focus

10 Cents Capital was incorporated in 2022, which makes it a relatively new player in Southeast Asia's investment scene. The funding round comes a little over four years after its founding.

The decision to operate in Brazil under a separate brand, VIVAMOMENTO, suggests the firm intends to present itself to the Brazilian market under a local identity rather than under the 10 Cents Capital name.

What is not yet known

The company has not disclosed further details in the material available so far, including who invested, how the capital will be allocated or which sectors the firm will target. Those points will determine whether the money is used mainly for Malaysian activity, for the Brazilian expansion, or for both.

For founders and investors in both regions, the announcement is a signal that capital from Malaysia is looking beyond Asia. Further information on the investors and the investment strategy is expected to clarify how VIVAMOMENTO will operate.