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Business·2 min read

Hyundai AutoEver Launches HMG AI Factory GPUaaS Venture

HMG AI Factory, the GPU-as-a-service joint venture backed by Hyundai AutoEver, has completed registration under new CEO Kwon Hyuk-min, with a Saemangeum data center planned.

Rows of GPU servers inside an AI data center, representing Hyundai Motor Group's planned Saemangeum facility.
Image: zdnet.co.kr

HMG AI Factory, a joint venture offering GPU-as-a-service (GPUaaS), has completed its incorporation registration and launched under CEO Kwon Hyuk-min. Hyundai AutoEver confirmed the details in an amended filing on November 5, replacing the provisional company name and disclosing the CEO, capital and share count.

At registration, capital stands at 2.8866 billion won, with 577,320 shares issued. Kwon previously headed the server technology office within Hyundai AutoEver's cloud business division, where he led server infrastructure teams. A Hyundai AutoEver representative said the appointment appears to reflect that background, since building and running GPU infrastructure is the venture's core business.

Shareholders and business model

The venture is part of Hyundai Motor Group's AI data center push. Besides Hyundai AutoEver, Hyundai Motor, Kia, Hyundai Mobis and Hyundai Engineering & Construction (Hyundai E&C) are set to invest. The company will build an AI data center in the Saemangeum area and operate GPU-based compute infrastructure there, using other sites until the facility is finished.

Its main offerings are GPUaaS and cloud computing, which let companies and institutions use compute resources without buying expensive GPU hardware themselves.

Hyundai AutoEver plans to contribute 114.608 billion won in cash in six installments between 2026 and 2031, equal to 6.1% of its 2025 consolidated equity. If completed as planned, it would hold 1,146,080 shares, a 26% stake, with a final acquisition date of December 31, 2031. The schedule, share count and stake could change, and the company intends to treat HMG AI Factory as an affiliate after investing.

Part of a larger Saemangeum plan

The data center belongs to Hyundai Motor Group's roughly 9 trillion won Saemangeum AI Valley investment, which also envisions a robot manufacturing cluster, solar power and clean hydrogen production. The group aims to break ground in March 2027 and begin formal service in early 2030, securing large-scale compute for autonomous driving, robotics and manufacturing AI.

Shin Seung-kyu, vice president of the group's RH PMO, said the group plans to build the data center first at Saemangeum to internalize and advance autonomous driving and physical AI technologies through large-scale data accumulation and training.

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Tags:hyundai autoeverhmg ai factorygpuaassaemangeumhyundai motor groupdata center

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