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Startups·1 min read

Pretto turns profitable nine years after its founding

French online mortgage broker Pretto says it reached profitability in Q3 2026, with forecast revenue of €43 million, up 25% year on year.

A broker reviewing a home loan application on a laptop with a digital mortgage platform on screen.
Image: Maddyness - Le média pour comprendre l'économie de demain

French online mortgage broker Pretto says it became profitable in the third quarter of 2026, nine years after it was founded in 2017. The company forecasts revenue of €43 million for the year, up 25%, and expects to finance close to €2.6 billion in home loans, a 30% increase.

Co-founder and chief executive Renaud Pestre credits artificial intelligence for much of the progress. Automating tasks such as analysing and checking loan files lets the company absorb a sharp rise in activity across its distribution channels without a proportional increase in costs, he says. Pretto claims productivity gains of nearly 50% over three years, freeing brokers to focus on advising clients.

Two channels, one platform

Pretto employs 70 salaried brokers who guide buyers from the first financing simulation to building the application file. Its second channel, Pretto Galaxie, launched in 2022, is a network of independent brokers using the platform's tools and data. It now counts 400 professionals, up from 300 a year earlier. Pretto takes a commission equal to 20% of their revenue and centralises relations with banks.

The network now accounts for more than half of the group's activity. Pretto is also building partnerships with large real estate players, including agency networks, to reach buyers who prefer a local professional's recommendation.

Small share, big ambitions

The mortgage market remains constrained by higher interest rates and debt rules, yet Pretto says it has almost tripled its market share since 2022. It still holds only about 2%, which it sees as ample room to grow.

The company targets more than 550 independent brokers in 2027 and aims to become the number one mortgage broker in France within three years. Pestre says there is still plenty to do in France before the company looks at other markets.

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Tags:prettofintechmortgageprofitabilityaifrance

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