Muse can now phone US businesses for you, but only if you pay
Meta's Muse AI agent can now call your cable company, the DMV or a restaurant for you. The catch: it's only for paying subscribers in the US.
SUMO· the number puzzle
Dialo· learn languages by speaking
ediviewer· read EDI files like documents
giftdetect· the right gift in minutesHate waiting on hold? Meta's AI agent Muse will now do it for you. It can place phone calls to businesses in the US, though only subscribers who pay for Muse get the feature.
Meta first tested calling in September, when a limited group of early adopters had to ask the AI for access. Now anyone on a paid plan can make that kind of request. Alexandr Wang, Meta's chief AI officer and head of its Superintelligence Labs division, said it's meant for the calls people don't want to make: the cable company, the DMV, or a restaurant with no online booking.
How much does Muse cost?
Muse plans start at $20 a month, which covers 500 million Muse tokens per week. Heavier users can pay $100 a month for 3 billion tokens. Muse has more than 10 million users, the company said last month.
There is some good news for free users. A recently added option to create a Muse email address will soon roll out to them, Wang said this week.
Will businesses talk to an AI caller?
Not always. Muse isn't alone here: the startup Instinct offers something similar, and so does Google's Gemini. But reception on the other end is mixed. Many businesses and receptionists hang up as soon as they realise the caller isn't human.
That may get harder to spot as AI voices improve, making it tougher to tell a customer from an AI calling on a customer's behalf.
Still, the pitch is easy to understand. Anyone who has fought through a phone tree, then waited for a person who may just transfer them elsewhere, can see the appeal of handing it to something with endless patience.
Apps worth a look
SUMO: the number puzzleTap the right tiles, add them up, hit the target. Easy to learn, hard to master. Free, for all ages.
Dialo: learn languages by speakingTalk to an AI conversation partner; every sentence comes back corrected and explained in your language. 9 languages, A1 to C2.
ediviewer: read EDI files like documentsOpen EDIFACT and X12 messages, see every segment explained, convert to JSON/XML, export PDF and Excel. Runs locally, no upload.
giftdetect: the right gift in minutesPick who it is for, the occasion and their personality. The search engine reads product descriptions from local shops and ranks what fits. Free, no sign-up.
More from this day
See all →
Siri AI on Apple TV 4K: older models get it with tvOS 27.2.1
Fireworks AI breach exposed Notion AI chat transcripts
Grok Build apps left open: 35,000 reachable without sign-in
Starshield throttled again in Ukraine, hurting drone defence
More in: AI
See all →
Claude usage limit reset: how paid users can refill quotas
Gemini now works in Apple CarPlay for hands-free chats on the road
AI ban lawsuit: nonprofits sue OpenAI, Google and Anthropic in California
